List of SAP Commerce Cloud (ex Hybris) Customers
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Since 2010, our global team of researchers has been studying SAP Commerce Cloud (ex Hybris) customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SAP Commerce Cloud (ex Hybris) for eCommerce from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SAP Commerce Cloud (ex Hybris) for eCommerce include: Alphabet (Google), a United States based Professional Services organisation with 190167 employees and revenues of $350.02 billion, Shell, a United Kingdom based Oil, Gas and Chemicals organisation with 96000 employees and revenues of $284.31 billion, Cigna Healthcare, a United States based Insurance organisation with 71295 employees and revenues of $244.38 billion, BP, a United Kingdom based Oil, Gas and Chemicals organisation with 100500 employees and revenues of $189.19 billion, Mercedes Benz, a Germany based Automotive organisation with 175264 employees and revenues of $171.47 billion and many others.
Contact us if you need a completed and verified list of companies using SAP Commerce Cloud (ex Hybris), including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the eCommerce software purchases.
The SAP Commerce Cloud (ex Hybris) customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of eCommerce software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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365 Healthcare | Life Sciences | 20 | $2M | United Kingdom | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2018 | n/a |
In 2018, 365 Healthcare implemented SAP Commerce Cloud (ex Hybris) as its eCommerce platform for its website. The SAP Commerce Cloud implementation centralizes the customer-facing storefront and online product catalogue for the United Kingdom based life sciences reseller, aligning the eCommerce application with commercial and customer service operations.
Configuration emphasized standard eCommerce functional areas including product catalogue management, storefront merchandising, search, shopping cart and checkout workflows, and content management for marketing teams. The deployment uses browser-delivered storefronts and server-side commerce services typical of SAP Commerce Cloud, enabling order capture and customer self-service workflows and assigning content and catalogue stewardship to business users while technical administration manages platform configuration and hosting.
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3M United Kingdom | Manufacturing | 1521 | $760M | United Kingdom | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2017 | n/a |
In 2017, 3M United Kingdom implemented SAP Commerce Cloud ex Hybris as its enterprise B2B eCommerce platform to deliver a unified online customer portal known as bCom. bCom serves direct 3M customer accounts across the UK and Ireland and is positioned to provide consistent self-service access regardless of how orders are placed, with an explicit objective to drive channel shift and increased revenue.
The implementation of SAP Commerce Cloud ex Hybris emphasized core B2B eCommerce capabilities, including account and contract management, catalog and price list configuration, self-service ordering and quote-to-order workflows, role-based customer portals, and content management for customer-facing product information. Configuration work focused on customer segmentation and portal UX to enable productivity gains for both internal and external customers, aligning with the stated vision to make 3M easier to do business with.
Deployment followed a cloud-hosted SAP Commerce Cloud architecture, enabling multitenant operational patterns and API-driven integration approaches for order capture, account synchronization, and catalog distribution. The solution was scoped to the UK and Ireland operational footprint and designed to support channel-agnostic ordering patterns across direct and indirect sales channels.
Governance and rollout prioritized centralized eCommerce governance and operational ownership to drive adoption of bCom across customer accounts, with process changes to support self-service order handling and customer support workflows. The program explicitly targeted growth from channel shift and increased revenue as primary business outcomes.
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7-Eleven | Retail | 138808 | $87.6B | United States | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2018 | n/a |
In 2018, 7-Eleven began deploying SAP Commerce Cloud (ex Hybris) to build a B2B collaboration platform focused on tracking aftermarket movement of products and supporting reverse logistics, positioning SAP Commerce Cloud as the ecommerce layer between 7-Eleven, OEMs and branded marketers. The program ran from July 2018 to December 2020 in Dallas, TX and targeted ecommerce workflows for order to cash, returns management and supplier collaboration.
The implementation concentrated on commerce and order orchestration capabilities within SAP Commerce Cloud (ex Hybris), including product catalog management, order management and reverse logistics workflows, customer loyalty front end work, and UI standards using HTML5 and Touch UI customizations. Configuration work extended into inventory and material operations modules covering WIP, receiving and shipping, and the team developed test scripts, UAT plans and an initial performance test strategy to validate integration and platform behavior.
Integrations were a central element of the architecture, with explicit integration points to SAP ECC via web services for transactional synchronization, Manhattan WMS and Material Handling Equipment for fulfillment, Oracle WMS for material operations, NetSuite for purchase order workflow and returned merchandise processing, and data extraction from SQL Server and MongoDB for reporting. The implementation also engaged Adobe Site Catalyst for behavioral tracking, produced disaster recovery and business continuity documentation for WebSphere Commerce Suite and IBM Sterling OMS, and exercised interfaces with JDA AS400, Red Prairie WMS, Epiphany, DMMS, Sterling Integrator, Store Net and Vendor Net, QuickBase with Shopify and Magento in related proof of concept and integration work.
Governance followed agile delivery with weekly leadership reviews, JAD sessions with supply chain stakeholders and active backlog management in Jira, producing hundreds of epics, user stories and acceptance criteria. Change management activities included risk assessment, change review board participation, test scope recommendations and coordination across UI, API and systems teams, while deliverables included complex SSRS and Power BI reports, performance and UAT strategies, test artifacts and documented business continuity procedures supporting the ecommerce deployment.
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A.S. Watson Benelux | Retail | 1600 | $231M | Netherlands | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2017 | n/a |
In 2017, A.S. Watson Benelux implemented SAP Commerce Cloud (ex Hybris) to power its Trekpleister.nl website, deploying a platform-class eCommerce solution for online retail operations in the Netherlands. The implementation positions SAP Commerce Cloud (ex Hybris) as the primary eCommerce application handling storefront presentation, product catalog management, and customer account services for A.S. Watson Benelux.
The deployment leverages core eCommerce functional modules common to the category, including product catalog and SKU management, storefront CMS and merchandising, search and navigation, promotions and pricing engines, checkout and payment orchestration, and order management workflows. SAP Commerce Cloud (ex Hybris) was configured to expose API and storefront integration points, enabling standard eCommerce workflows such as cart to order processing and customer lifecycle management.
Operationally the SAP Commerce Cloud (ex Hybris) implementation covers commercial functions across merchandising, digital marketing, online operations, and customer service, serving the Trekpleister.nl digital channel. Integrations are implemented at a systems level with typical commerce adjacent systems such as payments, inventory and fulfillment, and marketing systems through the platforms APIs, while governance follows a centralized commerce platform model that consolidates catalog, pricing and promotional controls for consistent online assortment and campaigns.
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A1 Group | Communications | 17000 | $6.1B | Austria | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2016 | n/a |
In 2016, A1 Group deployed SAP Commerce Cloud (ex Hybris) to power its eCommerce capabilities on the company website. The implementation uses SAP Commerce Cloud as the cloud-hosted customer-facing commerce platform, leveraging storefront and API layers along with standard commerce capabilities such as product content management, cart and checkout flows, order orchestration, and catalog management to support online product listings and transactions.
The deployment’s operational scope is focused on A1 Group’s public digital channel, enabling commerce, marketing, and customer service functions through the SAP Commerce Cloud storefront and integration-ready APIs. Governance for the implementation centers on catalog and content management processes, pricing and promotions workflows, and a commerce release cadence to manage storefront updates and configuration changes.
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Communications | 17856 | $5.0B | Austria | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2016 | n/a |
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Communications | 5 | $1M | Belarus | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2020 | n/a |
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Manufacturing | 800 | $70M | Brazil | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2022 | n/a |
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Retail | 15386 | $4.8B | Greece | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2016 | n/a |
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Retail | 10 | $1M | United States | SAP | SAP Commerce Cloud (ex Hybris) | eCommerce | 2023 | n/a |
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Buyer Intent: Companies Evaluating SAP Commerce Cloud (ex Hybris)
- Valtech Denmark, a Denmark based Professional Services organization with 250 Employees
- CCM Benchmark Group, a France based Professional Services company with 160 Employees
- Communicate Technology, a United Kingdom based Professional Services organization with 37 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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