List of SAP Retail Customers
SAP
Dietmar-Hopp-Allee 16,
Walldorf, 69190,
Germany
Walldorf, 69190,
Germany
49 6 2277-47474
Professional Services
110650
$42.3B
Since 2010, our global team of researchers has been studying SAP Retail customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SAP Retail for Retail Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SAP Retail for Retail Management include: Walmart, a United States based Retail organisation with 2100000 employees and revenues of $681.00 billion, Apple, a United States based Manufacturing organisation with 166000 employees and revenues of $416.16 billion, BP, a United Kingdom based Oil, Gas and Chemicals organisation with 100500 employees and revenues of $189.19 billion, Lidl, a Germany based Retail organisation with 376000 employees and revenues of $134.22 billion, Schwarz Group, a Germany based Retail organisation with 550000 employees and revenues of $129.00 billion and many others.
Contact us if you need a completed and verified list of companies using SAP Retail, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the ERP Financial Management software purchases.
The SAP Retail customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of ERP Financial Management software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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1-800-Flowers.com | Retail | 4000 | $1.8B | United States | SAP | SAP Retail | Retail Management | 2009 | n/a |
In 2009, 1-800-Flowers.com implemented SAP Retail. SAP Retail was deployed as the central Retail Management application on an AIX and DB2 foundation to support core ERP and commerce interfacing across retail operations.
The implementation encompassed SAP ERP components along with BI BW, PI integration middleware, SCM, Extended Warehouse Management EWM, and Supply Network Collaboration SNC. These modules were configured to support retail workflows such as inventory visibility, order management, warehouse execution, supply chain planning, and analytics through SAP BI BW.
Infrastructure and integrations included AIX system architectures and DB2 databases, with documented administration across DB2 9.1 through 10.5. The environment was architected to support IBM WebSphere Commerce alongside SAP SCM, ERP, Solution Manager, BI, and PI, with PowerHA design and disaster recovery configuration and validation performed for operational resilience.
Operational governance relied on Solution Manager Solman 7.0 and 7.1 for system monitoring, change management, work center administration, SMD and LMDB management, E2E trace analysis, and business process monitoring. SAP Basis activities included database migration and refresh, performance tuning, security audits, kernel upgrades, batch job management, and transport controls, providing centralized operational procedures for IT and retail IT operations.
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3 Suisses | Retail | 500 | $275M | France | SAP | SAP Retail | Retail Management | 2009 | n/a |
In 2009, 3 Suisses implemented SAP Retail to support online merchandising and storefront operations on their corporate website. SAP Retail, a Retail Management application, was configured to centralize merchandising, assortment planning, pricing and promotion management, product catalog control, and inventory visibility for the ecommerce channel. The implementation focused on core retail workflows including product master consolidation, catalog publishing, inventory-driven availability checks, and pricing orchestration to maintain a consistent online assortment.
The deployment integrated SAP Retail with the 3 Suisses website to synchronize catalog data, pricing updates and inventory status for accurate storefront presentation and order capture. Operational coverage included ecommerce, merchandising and supply chain planning teams, with governance implemented through standardized approval workflows for catalog changes, price updates and promotion launches. Configuration emphasized operational orchestration between merchandising and fulfillment processes to support ongoing online retail operations.
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Action | Manufacturing | 329 | $558M | Poland | SAP | SAP Retail | Retail Management | 2010 | n/a |
In 2010, Action implemented SAP Retail to underpin its Retail Management capabilities across merchandising, store operations, and point of sale processes. The Information Management team, a 14 FTE group of functional consultants, developers and business intelligence specialists, led the configuration and delivery of SAP Retail and translated business requirements into executable project plans, using external consultants where required to supplement in-house expertise.
SAP Retail was configured to address core retail workflows including assortment and master data, merchandising and assortment planning, pricing and promotion management, store replenishment and inventory controls, and point of sale transaction orchestration. The team applied ABAP and .NET development skills for bespoke enhancements and instrumented Qlikview for reporting and analytics tied to SAP Retail transactional data.
The implementation integrated SAP Retail with the broader SAP landscape where the Information Management team had domain expertise, including SAP WMS for warehouse processes, SAP HCM for workforce data alignment, SAP PI for interface orchestration and SAP BW for analytical consolidation, as well as direct POS connectivity. Operational coverage centered on retail business functions such as merchandising, supply chain execution, store operations and finance, with technical ownership remaining with the Information Management team.
Governance was exercised through the Teamlead Information Management who managed day to day operations, project prioritization and information architecture, and contributed to ICT policy and the annual planning cycle as a member of the ICT management team. Projects were scoped to fit the approved year plan and budget, and rollout sequencing and external consultant engagement were governed through those project plans.
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Adidas | Retail | 46045 | $27.8B | Germany | SAP | SAP Retail | Retail Management | 2011 | n/a |
In 2011, Adidas implemented SAP Retail to consolidate core Retail Management functionality for its retail business. The deployment served as the primary service and support platform for Retail Business operations, explicitly covering SAP Retail and SAP CAR capabilities and aligning support processes with retail operational needs.
The SAP Retail implementation was configured to deliver inventory management, assortment and merchandise planning, pricing and promotion management, and store operations orchestration, reflecting standard Retail Management capabilities. Integration with SAP CAR provided centralized event capture and analytics for sales and inventory reconciliation, and the solution included point of sale integration workflows and master data consolidation to support store-level execution. Governance was established as a centralized service and support organization, coordinating a team of 15 external consultants to manage configuration, incident resolution, and ongoing operational enhancements.
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Adolfo Dominguez Spain | Consumer Packaged Goods | 1200 | $105M | Spain | SAP | SAP Retail | Retail Management | 2014 | n/a |
In 2014 Adolfo Domínguez implemented SAP Retail, classified as Retail Management, to centralize store transaction data across its global estate. The roll out targeted the management of billing and daily inventory for more than 600 points of sale, bringing store-level transactional flows into a single application instance.
The SAP Retail module was configured to handle transactional store billing and daily inventory processes while providing consolidated store data for merchandising and stock control, consistent with Retail Management functional expectations. Implementation work focused on aligning store data capture, centralized master data, and consistent pricing and stock movement processes to support store operations and reporting.
Deployment was delivered on IBM Cloud Managed Services, with the SAP Retail module hosted in IBM’s cloud center in Barcelona, Spain, and connected to IBM’s broader international network of data centers. Birchman, identified as IBM’s business partner, executed the implementation while IBM provided the managed infrastructure and ongoing hosting services.
The engagement was contracted for a three year period and covered global store operational scope, with the Systems and Organization leadership citing improved speed and flexibility from moving store applications to a managed cloud environment. The narrative centers on architectural centralization, managed hosting, and the alignment of SAP Retail to core store billing and inventory workflows.
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Retail | 15000 | $5.7B | Belgium | SAP | SAP Retail | Retail Management | 2016 | n/a |
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Retail | 5500 | $600M | Spain | SAP | SAP Retail | Retail Management | 2012 | n/a |
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Retail | 17000 | $1.7B | United States | SAP | SAP Retail | Retail Management | 2008 | Capgemini |
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Consumer Packaged Goods | 774 | $311M | Romania | SAP | SAP Retail | Retail Management | 2013 | n/a |
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Manufacturing | 166000 | $416.2B | United States | SAP | SAP Retail | Retail Management | 2019 | n/a |
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Buyer Intent: Companies Evaluating SAP Retail
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating SAP Retail. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating SAP Retail for Retail Management include:
- The Hartford Insurance Group, a United States based Insurance organization with 19900 Employees
- China Telecom Asia Pacific, a Singapore based Communications company with 110 Employees
- Wegmans Food Markets, a United States based Retail organization with 53000 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
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Korn Ferry | Professional Services | 7889 | $1.8B | United States | 2026-02-23 |
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The Hartford Insurance Group | Insurance | 19900 | $20.0B | United States | 2026-02-18 |
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China Telecom Asia Pacific | Communications | 110 | $15M | Singapore | 2026-02-02 |
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Retail | 53000 | $12.5B | United States | 2026-01-30 |
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Professional Services | 7900 | $4.5B | Ireland | 2026-01-22 |
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Professional Services | 10 | $1M | India | 2026-01-14 |
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Distribution | 28 | $8M | Germany | 2026-01-01 |
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Government | 500 | $50M | India | 2025-12-11 |
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Retail | 270 | $30M | Germany | 2025-12-08 |
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Banking and Financial Services | 30 | $3M | Qatar | 2025-12-03 |
FAQ - APPS RUN THE WORLD SAP Retail Coverage
SAP Retail is a Retail Management solution from SAP.
Companies worldwide use SAP Retail, from small firms to large enterprises across 21+ industries.
Organizations such as Walmart, Apple, BP, Lidl and Schwarz Group are recorded users of
SAP Retail for Retail Management.
Companies using SAP Retail are most concentrated in Retail, Manufacturing and Oil, Gas and Chemicals, with adoption spanning over 21 industries.
Companies using SAP Retail are most concentrated in United States, United Kingdom and Germany, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of SAP Retail across Americas, EMEA, and APAC.
Companies using SAP Retail range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 18.45%, large organizations with 1,001-10,000 employees - 33.98%, and global enterprises with 10,000+ employees - 47.57%.
Customers of SAP Retail include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified SAP Retail customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Retail Management.