List of SAP APO Customers
SAP
Dietmar-Hopp-Allee 16,
Walldorf, 69190,
Germany
Walldorf, 69190,
Germany
49 6 2277-47474
Professional Services
110650
$42.3B
Since 2010, our global team of researchers has been studying SAP APO customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SAP APO for Demand Forecasting and Planning, Advanced Planning and Scheduling from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SAP APO for Demand Forecasting and Planning, Advanced Planning and Scheduling include: Apple, a United States based Manufacturing organisation with 166000 employees and revenues of $416.16 billion, ExxonMobil, a United States based Oil, Gas and Chemicals organisation with 61000 employees and revenues of $339.25 billion, BP, a United Kingdom based Oil, Gas and Chemicals organisation with 100500 employees and revenues of $189.19 billion, NVIDIA, a United States based Manufacturing organisation with 36000 employees and revenues of $130.50 billion, Reliance Industries, a India based Oil, Gas and Chemicals organisation with 347362 employees and revenues of $112.58 billion and many others.
Contact us if you need a completed and verified list of companies using SAP APO, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the SCM software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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3M Switzerland | Manufacturing | 260 | $220M | Switzerland | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2014 | n/a |
In 2014, 3M Switzerland implemented SAP APO to support Demand Forecasting and Planning,Advanced Planning and Scheduling for demand planning and supply orchestration at its Langenthal manufacturing site in Berne. The implementation centered on SAP APO as the primary demand planning application, delivering a structured environment for statistical forecasting and scenario modeling across country and European demand review processes.
The deployment emphasized SAP APO Demand Planning modules, including SAP APO DP and Demand Management capabilities, with configuration focused on statistical forecast optimization, demand planning parameter maintenance, aggregation strategies, and systematic cleansing of historical demand. Functional responsibilities documented in the deployment included outlier identification and remediation, support for new product introductions, SKU and portfolio management, and execution of what-if simulations for demand management and supply chain optimization.
Operational coverage extended from the Langenthal site to coordinated European and country demand reviews, involving Manufacturing, Market Intelligence Analysts, Supply Planners, IBP Demand and Supply Managers, and Portfolio Managers as core stakeholders. The implementation integrated planning workflows and data stewardship between local planners and European counterparts, reinforcing cross-functional inputs into SAP APO to align market intelligence and manufacturing constraints with demand plans.
Governance focused on establishing standard work for forecast review, ownership of demand planning parameters in SAP APO, and defined cadence for market intelligence inputs and scenario analyses. Demand Planner roles were specified to manage complex scenarios, run simulations, and maintain the Demand Planning tool, supporting ongoing portfolio and SKU level decision making using SAP APO.
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3M Switzerland | Manufacturing | 12000 | $3.5B | Switzerland | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2016 | n/a |
In 2016, 3M Switzerland implemented SAP APO to support Demand Forecasting and Planning,Advanced Planning and Scheduling. The deployment targeted Industrial business markets including Electrical, OEM (EV), Advanced Materials, Packaging, Chemicals, Aerospace and Renewables and addressed demand planning for more than 3,000 SKUs across segment and country dimensions. The program was anchored in senior S&OP demand planning and IBP workflows, providing both strategic and operational demand management capabilities.
The implementation concentrated on SAP APO Demand Planning functionality, configuring statistical forecasting, consensus demand input and sales to forecast ratio management at segment and country levels. Functional workflows explicitly included demand management, promotional demand adjustments, tender and product launch coordination for PiPo and NPI, and Large Order handling. Configuration workstreams established SKU hierarchies, segmentation and processes to convert operational financial plans into supply chain demand signals for DP reporting.
SAP APO was integrated with the analytics and reporting stack using SAP BW and SAP BI for DP data analysis, and leveraged Power BI and QlikView for downstream dashboards and country demand review reporting. Forecasts and demand snapshots were aggregated into SAP BW to support DP reporting led by the demand planning lead, enabling structured country demand reviews with product managers and area portfolio leaders. These integrations supported S&OP alignment and IBP-related demand alignment across the EMEA planning scope.
Governance emphasized formal RDA demand alignment sessions and a recurring country demand review cadence within the S&OP process, with senior demand planning ownership and mentoring of junior demand planners. Operational playbooks and workflows were instituted for tender management, NPI ramp coordination and promotional activity handling, embedding SAP APO into cross-functional planning governance and routine DP reporting responsibilities.
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ABB Singapore | Professional Services | 900 | $100M | Singapore | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2017 | n/a |
In 2017 ABB Singapore implemented SAP APO for Demand Forecasting and Planning,Advanced Planning and Scheduling to centralize demand and scheduling workflows for the Smart Buildings division at the Singapore site. The deployment was positioned to support planning, purchasing, fulfillment and warehouse operations within ABB Singapore, aligning system controls with company purchasing policies and release strategies.
The implementation configured SAP APO modules for demand planning, supply network planning and detailed production scheduling, integrating category-aligned functionality for statistical forecasting, consensus demand planning, order-based supply planning and constrained scheduling. SAP APO was used to drive MRP-informed purchase requisition and purchase order signals, and to surface planning exceptions and inventory aging analyses for planners and fulfillment teams.
Integrations included a direct SAP ECC interface for transactional master data and MRP orchestration, and supplier-facing interfaces for EDI message monitoring and error resolution as described in operational requirements. The solution supported end-to-end flows from PO release through supplier acknowledgements, inbound shipment tracking, warehouse goods receipt and non-conformance report handling, enabling supplier performance reporting on on time delivery and lead time metrics.
Governance was formalized through role-based release strategies and tables of authority, with planning and fulfilment reporting into the Planning and Fulfilment Manager. Operational controls included daily exception reports, backlog expediting processes and periodic supplier performance reviews, with SAP APO serving as the central system for demand forecasting and scheduling across purchasing, planning and fulfillment functions.
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Abbott | Healthcare | 114000 | $42.0B | United States | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2016 | n/a |
In 2016 Abbott implemented SAP APO under a program aligned to Demand Forecasting and Planning,Advanced Planning and Scheduling, targeting centralized demand planning and inventory orchestration across international markets. The SAP APO deployment was scoped as a core supply chain planning application for demand modeling and S&OP orchestration within Abbott's global supply chain organization.
The implementation included APO Demand capabilities and Integrated Business Planning scenario modeling, with lead consultant responsibilities covering Demand, S&OP, and Control Tower scenario construction. Functional configuration focused on end consumer demand market scenarios, distribution planning, stock days on hand calculations, and inventory planning workflows, reflecting typical demand forecasting and advanced planning processes.
Architecturally the implementation used HCI Hana Cloud Integration for data upload and integration into the planning layer, enabling regular inbound data feeds to SAP APO and IBP scenario models. The deployment pattern implied a planning stack where HCI handled data ingestion and SAP APO hosted demand and distribution planning engines, supporting cross-market scenario simulations and control tower visibility.
Governance was operationalized through an IBP Administrator role responsible for user setup, security configuration, and activation of users, and through structured scenario governance for S&OP cadence and control tower operations. Rollout activities emphasized international coverage of APO Demand functions and the operationalization of demand and inventory planning processes across distribution and planning teams.
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Abbott Australia | Life Sciences | 600 | $150M | Australia | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2017 | n/a |
In 2017, Abbott Australia implemented SAP APO for Demand Forecasting and Planning,Advanced Planning and Scheduling. The deployment concentrated on the companys life sciences supply chain in Australia, centralizing demand planning activities under SAP APO and assigning operational ownership to demand and supply planning teams. The implementation targeted Sales forecast and Demand Planning workflows and coordination with inventory and material planning functions across the business.
SAP APO was configured to run core demand planning workflows, including sales forecasting, statistical planning and consensus forecast orchestration consistent with the Demand Forecasting and Planning,Advanced Planning and Scheduling category. Sales forecast and Demand Planning were executed in SAP APO, while Inventory Control and Ordering and Master material maintenance were executed in SAP ECC, reflecting a planning layer integrated with a transactional ERP layer. Material Requirements Planning and Inventory Management activities were coordinated across SAP APO and SAP ECC to align demand signals with ordering and replenishment processes.
Integrations included bidirectional connectivity between SAP APO and SAP ECC for inventory status, order releases and master data synchronization, and reporting feeds into Power BI and Excel for operational dashboards and analysis. Operational coverage emphasized expediting back orders and managing open transfer orders in SAP ECC with demand inputs originating from SAP APO, creating handoffs between supply planning, procurement and sales operations. This configuration positions Abbott Australia SAP APO Demand Forecasting and Planning,Advanced Planning and Scheduling as the planning layer while SAP ECC remains the transactional inventory and ordering system.
Governance focused on material master maintenance in SAP ECC, defined demand review cadences and expediting roles for the Demand Supply Planner, who handled forecasting, inventory control and back order resolution. Process controls formalized forecast update schedules, master data change governance and exception escalation for open transfer orders, and Power BI and Excel reporting supported regular governance reviews and operational decision cycles.
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Life Sciences | 5500 | $1.4B | Turkey | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2015 | n/a |
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Consumer Packaged Goods | 450 | $75M | United States | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2007 | n/a |
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Manufacturing | 150 | $17M | New Zealand | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2015 | n/a |
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Manufacturing | 1070 | $230M | France | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2017 | n/a |
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Manufacturing | 610 | $223M | United Kingdom | SAP | SAP APO | Demand Forecasting and Planning,Advanced Planning and Scheduling | 2013 | n/a |
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Buyer Intent: Companies Evaluating SAP APO
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating SAP APO. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating SAP APO for Demand Forecasting and Planning, Advanced Planning and Scheduling include:
- PwC Switzerland, a Switzerland based Professional Services organization with 3864 Employees
- Hrc Consulting France, a France based Professional Services company with 80 Employees
- VAT Group, a Switzerland based Manufacturing organization with 2983 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD SAP APO Coverage
SAP APO is a Demand Forecasting and Planning, Advanced Planning and Scheduling solution from SAP.
Companies worldwide use SAP APO, from small firms to large enterprises across 21+ industries.
Organizations such as Apple, ExxonMobil, BP, NVIDIA and Reliance Industries are recorded users of
SAP APO for Demand Forecasting and Planning, Advanced Planning and Scheduling.
Companies using SAP APO are most concentrated in Manufacturing and Oil, Gas and Chemicals, with adoption spanning over 21 industries.
Companies using SAP APO are most concentrated in United States, United Kingdom and India, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of SAP APO across Americas, EMEA, and APAC.
Companies using SAP APO range from small businesses with 0-100 employees - 3.73%, to mid-sized firms with 101-1,000 employees - 27.99%, large organizations with 1,001-10,000 employees - 42.16%, and global enterprises with 10,000+ employees - 26.12%.
Customers of SAP APO include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified SAP APO customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Demand Forecasting and Planning, Advanced Planning and Scheduling.