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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of Veeva CRM Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Abbott Healthcare 114000 $42.0B United States Veeva Systems Veeva CRM CRM 2018 n/a
In 2018, Abbott implemented Veeva CRM to support marketing execution and field engagement for its healthcare product lines. The implementation is documented at the role level by a Marketing Specialist based in Alameda, CA who managed Veeva CRM from 2018 to 2020 and served as the direct line of contact to Abbott's healthcare team, indicating operational ownership within marketing and close alignment with clinical and sales functions. Veeva CRM was used to orchestrate campaign development and execution, manage promotional collateral and incentive promotional items, and coordinate tradeshow and special event workflows. Functional capabilities emphasized in practice include campaign management, multichannel customer engagement, content distribution for marketing collateral, and field team alignment, consistent with the CRM category and typical pharmaceutical and medical device customer engagement workflows. Operational scope centered on the marketing department and the healthcare team with active collaboration with sales representatives, where the Marketing Specialist acted as primary system steward and liaison. Governance and day to day workflow responsibilities included campaign build and deployment, influencer and brand agency coordination, and ongoing relationship management between marketing and field teams, reflecting a centralized marketing operations role using Veeva CRM rather than an explicitly stated enterprise wide rollout.
AbbVie Life Sciences 55000 $56.3B United States Veeva Systems Veeva CRM CRM 2013 n/a
In 2013, AbbVie implemented Veeva CRM within its commercial organization, deploying Veeva CRM Approved Email and Veeva CLM across the companys U.S. portfolio as part of a CRM initiative. The deployment centered on Veeva Systems cloud CRM platform to align field engagement, approved email workflows, and content delivery with commercial operations in the life sciences context. The implementation included functional modules such as Veeva CRM Approved Email and Veeva CLM, and established Veeva CRM integrations to synchronize field call activity, content usage metrics, and approved email interactions between CLM and the CRM record. Configuration work focused on embedding digital touchpoints into established commercial processes, supporting multichannel engagement patterns and digital adoption across sales and marketing functions. Rollout and governance were driven by a centralized commercial lead who operationalized best practices and training across the U.S. portfolio, while also leading global peer sharing to spread implementation learnings. This governance approach emphasized process alignment between field teams and centralized commercial operations, contributing to a strategic shift toward structured multichannel engagement and accelerated digital adoption.
Abbvie Ireland Life Sciences 2600 $2.0B Ireland Veeva Systems Veeva CRM CRM 2016 n/a
In 2016, Abbvie Ireland implemented Veeva CRM as an affiliate wide CRM instance to support sales and marketing workflows across its Irish operations. The deployment was operated as a centralized Veeva CRM environment that served Dublin based teams and broader affiliate activities, with the Veeva CRM application used for customer engagement orchestration and field force enablement. Operational capabilities implemented included configuration management and regular version testing, maintenance of customer engagement plans, and generation of CRM and sales reports on both a monthly and ad hoc basis. The implementation incorporated closed loop marketing CLM analytics for content performance measurement and produced CLM analytics reports as part of routine reporting. Integrations and operational actions documented during the rollout included a Single Sign On security feature implementation and distribution mechanisms for Oncology Profiling Surveys that tied field engagement to profiling activities. The team also supported ongoing market research and compiled monthly competitor reports, while providing frontline support including training for over 10 new users and continuous user assistance for the Veeva CRM environment. Governance and rollout discipline emphasized user acceptance testing, particularly for CLM analytics and new versions, as well as the creation and circulation of Marketing Stakeholder Engagement Plans SEPs. Responsibilities centered on system administration, test coordination, report generation, user training, and stakeholder engagement to maintain operational continuity within the CRM deployment.
Abbvie Italy Life Sciences 1600 $511M Italy Veeva Systems Veeva CRM CRM 2014 n/a
In 2014 Abbvie Italy implemented Veeva CRM, CRM to centralize field customer interactions and consent management. The deployment was led from the Customer Excellence department and targeted field data capture workflows used by sales and medical liaison teams. Implementation included a digital consent capture workflow built around the FirmaGrafoCerta by Namirial app for advanced biometric signature capture on mobile devices. Veeva CRM was configured to store and index signed consent records, to run CRM Survey workflows for quantitative and qualitative internal research, and to deliver tailored reporting views for consent monitoring and analysis. Integration work ingested signed consents collected by field users on Apple devices into Veeva CRM, linking signature artifacts and survey responses to individual customer records. Operational coverage encompassed field users and the Customer Excellence team in Abbvie Italy, with impacts on sales, medical affairs and market research processes. Governance and process controls were formalized through the development of an online tutorial for the FirmaGrafoCerta app, defined procedures for both digital and non digital consent collection, and report-driven monitoring executed by the Customer Excellence team. Documented outcomes include the online tutorial, the digitalization and management of the consent collection process, and the integration of collected consents into Veeva CRM.
AbbVie Singapore Life Sciences 400 $35M Singapore Veeva Systems Veeva CRM CRM 2017 n/a
In 2017, AbbVie Singapore implemented Veeva CRM, deploying a CRM application to support the Singapore commercial business unit and sales operations. Veeva CRM was provisioned as the primary CRM for account and contact management across the AbbVie Singapore organization, supporting roughly 300 local staff and the Head of Singapore and Commercial Business Unit. The Veeva CRM deployment centered on core CRM capabilities, including account and contact management, promotional materials submission and approval workflows via the Veeva Promotional Materials portal, and sales activity and reporting functions used for monthly sales incentives and reporting. Administrative configuration responsibilities included user ID and license provisioning, scheduling of sales reports, and workflow configuration to enable timely approvals for promotional materials submissions. Operational integrations and adjacent systems in the environment included Sales Force for customer database entries and tagging, Outlook for email and calendar scheduling, WebEx and Cisco Jabber for remote meeting workflows, OneDrive and SharePoint for document backing and filing, Concur for expense reporting, and SAP for purchase order and audit documentation. These systems were used alongside Veeva CRM to support sales team activities, finance interactions for purchase orders and payroll communications, and IT administration tasks. Governance and operational rollout were administered through a centralized senior administrator role that handled onboarding and off-boarding checklists, access requests to shared folders and portals, license tracking, and communication of process and approval flow changes. The implementation emphasized process orchestration for sales support and promotional compliance, with explicit operational outcomes including managed user licenses, scheduled sales reporting, and timely online approvals through the Veeva Promotional Materials submission process.
Life Sciences 2000 $350M Spain Veeva Systems Veeva CRM CRM 2015 n/a
Life Sciences 280 $314M Switzerland Veeva Systems Veeva CRM CRM 2017 n/a
Life Sciences 584 $169M United Kingdom Veeva Systems Veeva CRM CRM 2017 n/a
Life Sciences 510 $484M United States Veeva Systems Veeva CRM CRM 2021 n/a
Life Sciences 100 $20M United States Veeva Systems Veeva CRM CRM 2011 n/a
Showing 1 to 10 of 348 entries

Buyer Intent: Companies Evaluating Veeva CRM

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating Veeva CRM. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating Veeva CRM for CRM include:

  1. Ey India, a India based Professional Services organization with 50000 Employees
  2. University Of Texas At Austin, a United States based Education company with 28761 Employees
  3. University of Houston, a United States based Education organization with 3800 Employees

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FAQ - APPS RUN THE WORLD Veeva CRM Coverage

Veeva CRM is a CRM solution from Veeva Systems.

Companies worldwide use Veeva CRM, from small firms to large enterprises across 21+ industries.

Organizations such as UnitedHealth Group, Cigna Healthcare, Elevance Health, formerly Anthem, Inc, Regeneron Pharmaceuticals and Johnson & Johnson are recorded users of Veeva CRM for CRM.

Companies using Veeva CRM are most concentrated in Insurance and Life Sciences, with adoption spanning over 21 industries.

Companies using Veeva CRM are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Veeva CRM across Americas, EMEA, and APAC.

Companies using Veeva CRM range from small businesses with 0-100 employees - 12.36%, to mid-sized firms with 101-1,000 employees - 45.4%, large organizations with 1,001-10,000 employees - 29.02%, and global enterprises with 10,000+ employees - 13.22%.

Customers of Veeva CRM include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Veeva CRM customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of CRM.